Daniel George Kitchens
A journey of brand identity that captures 50 years of craftsmanship. Here's how we shaped the story of Daniel George Kitchens
Daniel George Kitchens represents the next chapter in the storied history of Inspired Furniture, embodying a fresh perspective on luxury kitchen design. Our journey began by delving into their vision, values, and aspirations for the new brand.​
Our meticulously crafted website reflects our dedication to elegance and functionality, providing an intuitive platform for exploring our premium offerings.
Ranking number one for ten top-searched keywords in the UK and Ireland, our SEO prowess ensures maximum visibility and reach for the Daniel George brand.
With a proactive approach to social media management, including paid ads and weekly content creation, we engage our audience consistently, fostering meaningful connections and driving brand awareness. Partnering with renowned influencers like Caroline O’Neill (Digg Mama), we authentically connect Daniel George with their audience, showcasing the brand’s allure through engaging content.
hrough strategic PR efforts, we maintain a prominent presence in the media, ensuring that our brand remains at the forefront of luxury kitchen design discourse.
From annual showroom events to high-profile exhibitions and promotional events, we orchestrate every detail to perfection, delivering unforgettable brand experiences that resonate with our clientele.
Capturing the essence of their exquisite kitchens, our photography and video content showcase the impeccable craftsmanship and timeless beauty of our designs and drives forward our efforts in promoting the brand through their Website, PR and Social Media platforms.Â
Brand Design
We created a luxury brand for Daniel George Kitchens, complete with an elegant logo and a compelling narrative, to evoke a sense of strong historical background and heritage, establishing them as a leader in bespoke kitchen design. With the new logo we created unique promotional items and company stationary.
Video & Photography
To further elevate the brand identity of Daniel George Kitchens, we integrated high-quality video and photography into our strategy. This visual content played a crucial role in showcasing the brand’s commitment to luxury and craftsmanship. Our goal was to highlight the fine craftsmanship, materials, and finishes that set Daniel George Kitchens apart.
We worked closely with Daniel George Kitchens to manage all their photography needs, partnering with renowned photographers who specialise in luxury interiors to capture the essence of their brand. We continue to work with the team and manage this requirement.
Website Design
We utilised professional photography to create a visually stunning website for Daniel George Kitchens. This website, built with advanced SEO features and a custom design, was crafted to elevate the brand and ensure it stands out in the competitive luxury kitchen market. The high-quality images showcased the intricate details and superior craftsmanship of their bespoke kitchens, while the tailored design and optimised structure enhanced both user experience and search engine visibility.
Socials influencer campaign
To amplify Daniel George Kitchens' reach and appeal to a broader audience, we curated a social media influencer campaign with Digg Mama. Through authentic storytelling and captivating content, the influencer campaign generated buzz around Daniel George Kitchens, driving awareness and fostering a community of brand advocates.
Strategy, PR & print
Our partnership with Daniel George Kitchens extends beyond the initial brand launch. We continue to support the brand with ongoing marketing efforts, including targeted advertising campaigns, content creation, and community engagement. By staying abreast of industry trends and consumer preferences, we ensure that Daniel George Kitchens remains at the forefront of luxury kitchen design, attracting new customers and delighting existing ones.
